News about our member programme

Any bonus points that you have already earned from Strawberry will still be available for use until 31 December 2025. That means that after the official launch of Spenn on 19 November 2024, you'll still be able to keep your bonus points all throughout 2025. You'll be able to use them just like now, while also earning Spenn on new purchases.

You can also use your points to buy gift cards with Strawberry that can be used to pay for hotel stays, restaurant meals and spa visits. Gift cards can be purchased using bonus points until 31 December 2025, and they will be valid for 24 months from the date of purchase. So, if you still have bonus points to purchase gift cards on 31 December 2025, you'll be able to use them until 31 December 2027.

Yes! Making purchases with a Strawberry Mastercard will still be a great way to boost your Spenn earnings! You'll also still get qualifying nights for each month that you use the card. We'll be providing more information about this benefit on 19 November 2024.

Yes, you can still use the bonus points you have earned to purchase gift cards, that can then be used to pay for hotel stays, restaurant meals and spa visits. Gift cards can be purchased using bonus points until 31 December 2025, and they will be valid for 24 months from the date of purchase. So, if you still have bonus points to purchase gift cards on 31 December 2025, you'll be able to use them until 31 December 2027.

From 19 November, members will earn Spenn on all new purchases – it is not possible to convert any existing bonus points into Spenn. Your bonus points will be valid until 31 December 2025. If you decide to use them to purchase a gift card, you'll be able to retain the value of your bonus points for another 24 months to be used to pay for hotel stays, restaurant meals and spa visits.

We are also launching exciting offers and deals, to ensure that you get the most out of your bonus points!

From 19 November 2024, you'll get one qualifying night per hotel night, regardless of whether you've paid for it with money, bonus points, or Spenn as full or partial payment. The number of qualifying nights determines your membership level. The more qualifying nights you have within the membership period, the higher your membership level and the more benefits you get.

Spenn offers unique benefits compared to traditional points and provides flexibility through easy access to several loyalty programmes and earning methods in one app. You'll therefore be able to use one loyalty currency for several different programmes. Spenn also offers faster earnings possibilities with more personalised offers and benefits from a varied range of brands, plus seamless integration which means you can earn and use Spenn within a wider network of partners.

Yes! You can always use Spenn as full or partial payment, as long as there are rooms available at the hotel. With Spenn, we're making it easier for you to take advantage of your benefits when you stay at our hotels, without limiting you to a minimum price in order to be able to book.